There’s so much going on here today – sites launching, SOWs due, coffee to drink, people to harass, that I’m not sure where to start. I’m always fascinated by other interactive agencies’ sites. Ours is so boring and corporate I want to throw up every time I see it. But this one for Deadline Advertising is so very nice – love the way they incorporated video. I can see why they have an impressive list of film/tv studios on their client list. Take a look.
Like this site for the Swedish Armed Forces officer recruitment. Not sure who did the creative. It’s deceptively simple, but you can tell a lot went into the dev. Some v. nice papervision in there. And the sound design is fabulous – make sure you wear headphones or you’ll wonder what the hell I’m talking about. I took the test and the guy at the end said I’m below average. I’ll never be an officer in the Swedish Armed Forces. Dammit all to hell.
I’m under water. Be back soon. I promise. Meanwhile, in the spirit of that mean and hateful pseudo-holiday, Valentine’s Day, here’s Virgin Mobile’s latest microsite, Let’s Have TXT. Creative by McKinney. I haven’t had text in months. My Blackberry is feeling a little blue.
Is that too much to ask? Why do I have to go watch the stupid ass Pro Bowl? Like anyone really cares about that game. I might as well start drinking now to preempt any boredom which I might suffer.
You’ve all probably seen the new IKEA bedroom commercials, but check out the microsite. Just as good as their kitchen one. Fabulous video work, beautiful editing, nice sound design. Can only assume this was done by the same shops: Forsman & Bodenfors/Camp David/Kokokaka, but not quite sure.
Seems I’m always writing about Glue. I’m in love with them. This interactive banner for the Mini Clubman, entitled Turn, seems simplistic at first glance, but it ends so very nicely.
I just interviewed a guy for a project manager position. Asked him a couple of the traditional interview questions along with some interactive knowledge ones. The traditional ones tripped him up.
Me: Tell me some of your strengths.
Candidate: I’m a great project manager and a marketing visionary. I see trends on the horizon and invariably they happen a year or two later. I have a knack for predicting the future of advertising and marketing.
Me: Really. Have you ever thought of opening your own consulting agency…cough…fortune telling business…cough? Starting a site called iseetrends.com?
Candidate: I thought of that already, but I think it would be more trouble than it’s worth.
Me: So what are some of your weaknesses?
Candidate: …………….hmmm…….I can’t think of any.
Me: You don’t have anything on which you want to improve?
Candidate: Not any that come to mind.
Me: Well, it was nice to meet you.
I can’t be bothered to find anything new and interesting in the interactive world today. Someone send me something. Still recovering from world’s worst hangover.
If you don’t love firstborn‘s (Los Angeles) site, you’re an idiot. Fabulous UX. But what’s really impressive is they have the balls to show their interactive work all the way back to 1997. Good on them.
Not me, dummy. I’m having a terrible time with that. Apparently, no one needs a snarky bitch like me in their agency. I can be nice, really. Not often, but occasionally. This guy, Errol Schwartz, a senior in the New Media Design program at the Rochester Institute of Technology, will have agencies chomping at the bit to hire him. Check out his portfolio. Very nice everything. Needs a proofreader, but what good creative spells well anyway?
Our art director comes down the hallway, all moody and unshaven as usual, and says, “Can you come down to my office? I want to show you something. Have you ever played doctor? I read WebMD a lot. No, seriously though..” and then he and our ACD promptly show me this fabulous site called KnickerPicker. This is how video can really work for your clients in an ecommerce environment. Our AD and ACD like it because you can zoom in on half-naked women, pick from different size women and change their bra and panties. I like it because it truly is a virtual dressing room – without those silly avatars that have been used in recent years that were unwieldy and time-consuming. The girls are not half-bad to look at either. The guys here like the girl on the right, because she’s got a little junk in her trunk (not the girl below). Now I’ve got to go to the gym tonight and do 500 lunges. Or just eat a doughnut. No clue about the agency who did the creative, but if you know, please share. UPDATE: Creative by scenestealer – again, very, very nice work.
McDonald’s went a little crazy for their Polish site – I actually like it. Tons of clickable area – fast loading. Not sure too many people spend time on a McDonald’s site other than to use a store locator, but as Adverblog notes, that’s one of the best features of the site. Poland is cropping up some pretty fine interactive agencies the past 2 years. Creative by Endorfine, who don’t wear ties and don’t use PowerPoint. Gotta love that.
Glue London‘s a pretty talented bunch. I like them. And I don’t like anyone, so that’s something. Another cute banner for the Mini Clubman – very, very nice video work.
Agency Tart 