Who Doesn’t Love LeBron?

Wieden + Kennedy’s new spot for Nike called “The Beginning”. Good stuff.

(via MediaPost)

How Does This Sound In French?

I like this Nike rugby spot by DDB Paris. It has that sports-is-as-important-as-Darfur vibe going on like the Nike Last of the Mohicans spot. I wonder if Nike uses the same advertising department for Europe and the US? Say “Just Do It” in a French accent right now. Funny, eh?