Was totally anticipating Avenue A/Razorfish’s new corporate site to be amazing – almost reminded me of Goldman Sach’s site in a way when it starts off. Then it just turns into every other agency site out there. It’s almost identical to ours in content – but then again, what else can you put on there other than your work, your client list and some mumbo jumbo about being a leader in the Web 2.0 world (which is SO 2006)? I do like the little feature in the corner that shows what each agency is up to and switches the video background – Austin is currently “munching on breakfast tacos” and someone is vacuuming the office. Mmmm – breakfast tacos. Migas. Now THAT would cure my hangover.
…what else can you put on there other than your work, your client list and some mumbo jumbo about being a leader in the Web 2.0 world
You are “thought leaders in the interactive space.”
You will “help your clients reach the next level.”
You are “social media gurus.”
and
You “talk a great line of bullshit.”