This is a broadcast reel for Digital Kitchen‘s 2007 work, but you can easily see this translated to the web. At least that’s what our agency is striving towards. Sofa king amazing. I’ve watched it twice already this morning.
Links
- Ad Age Small Agency Diary
- ad broad
- adfreak
- AdPulp
- AdRants
- Ads of the World
- AdverBlog
- adverlicious
- Advertising Lab
- Agency Spy
- Comma Heavy
- Copyranter
- crackunit
- Defamer
- Favourite Website Awards
- FishNChimps
- Gawker
- glossy
- Make the logo bigger
- NotCot
- Russell Davies
- Scamp
- The Cool Hunter
- The Hidden Persuader
- The Sartorialist
- This Ain’t No Disco
- Where’s My Jetpack?
Recent Tweets
- Besides the point that Spotify thinks I like Harry Connick Jr. (so?), they done right with the Gmail integration. http://t.co/HtSHqoZZie 2 weeks ago
- Here's a quick tip on hiring a new agency: if their site has a loading screen, don't. 2 months ago
- Buddy, you're not being "aged out" of digital - you've just stopped thinking about what is and what could be and everybody knows it. 2 months ago
- @carlosx Why thanks, Mr. X! 2 months ago
- Am I the only one that thinks Sir Martin Sorrell is a total jackass? 2 months ago


DK first came to my attention with their Dexter intro and I was unaware of how many other things they had done that I have seen.
Being in the UK we do, unfortunately, miss out on some of their commercial genius – other various Ad blogs and via the illustrious YouTube – I like to refer to it as Ad Porn – and I am an addict. Hello.
This is a brilliant reel and definitely something worth striving for. Maybe find a way to play it subliminally in the office all day every day?